SNCF Connect, the all-in-one solution for sustainable mobility

In 2022, the new SNCF Connect mobility platform was created to offer all travellers a new experience, enjoying simpler, greener, more accessible and more personalised mobility.

Project challenges

Integrating a varied offer within a streamlined UX

Different fare ranges, after-sales conditions and boarding rules; for all types of travel (short and long distance, personal, business, solo, in a group, etc.) and transport operators (TGV INOUI, OUIGO, INTERCITÉS, TER, Eurostar group, TGV Lyria, etc.).

Integrating urban modes of travel

Accompanying customers from the first to the last kilometre, going beyond the SNCF Group's historic rail expertise by adding a local and public transport offer.

Responding effectively to new uses

Offering new services (full train alerts, low-price alerts, real-time trip information, etc.).

Providing the right information at the right time

Keeping passengers informed of traffic conditions at all times, in real time, and providing them with useful information at every stage of their journey.

Managing transaction volumes

Guaranteeing a personalised response to each passenger, while managing a very large volume of visits and orders every day - or on special event days.

Guaranteeing accessible, responsive support

Multi-channel relations, contact points adapted to customer needs (social networks, chatbot, messaging, FAQ, etc.).

Eco-designed, accessible interface

A digitally responsible product, available in 'dark' mode by default and in 'light' mode on demand, taking accessibility criteria into account.

25 years of digital innovation serving mobility in France

When the Internet was still in its infancy, the very first French e-commerce site for train ticket sales was launched: Voyages-sncf.com. Nearly 25 years later, SNCF Connect ushers in a new era of mobility in France.

In 2000, convinced that digital technology was one of the keys to the future of mobility, we developed a platform that not only enabled users to consult train timetables, but also to book tickets and receive them at home. Passenger Information and Distribution continue to be two of our core areas of expertise. In 2009, the use of smartphones became more widespread, and Voyages-sncf.com also became an app, enabling people in France to benefit from our services at any time.

In 2017, Voyages-sncf.com gave way to OUI.sncf, which quickly established itself as a champion of mobility and e-commerce. In 2018, it became the first French e-commerce site to pass the 4-billion-euro mark in sales, and has sold over 1 billion tickets since 2000. And that's just the beginning! In 25 years, our capacity for innovation has enabled us to develop a website and a team that are pioneers in changing user behaviour, helping them to adopt new practices.

In 2022, we took a decisive step to produce a 'Mobility as a Service' solution by creating SNCF Connect, which replaces OUI.sncf. This all-in-one digital mobility service lets you plan short- and long-distance journeys, from the first to the last kilometre. You can search routes, book journeys (train, bus, car share, etc.), pay for your commute to work with a mobility budget card, use pay-as-you-go with JustGo for TER regional lines, buy and validate tickets on some 30 urban transport networks covering more than 2,000 towns and cities in France - including the Île-de-France region.

Customer relations are the other key element of SNCF Connect, available on all channels: telephone, social networks, messaging, chatbot, or via the search bar. Our Passenger Information, Customer Relations and Customer Insight teams work hard every day to ensure an optimal experience by means of a collaborative and iterative approach (customer feedback, symmetry of attention, Connect & Vous community, etc.).

SNCF Connect accompanies the revolution in travel behaviour, by being simpler, greener, more accessible and more personalised. Our aim is to become the digital benchmark for sustainable mobility and accelerate SNCF's digital transformation.

SNCF Connect is an essential service used in France. Our users don't just visit to buy tickets. They consult the app for many other uses, such as route planning and passenger information, which were the main reasons for using SNCF Connect in 2023.

AnnePruvot

Chief Executive Officer at SNCF Connect & Tech